BlackLine
IT Services - Offshore Software Development

User Experience Design


Why User Experience Design (UxD)

Whatever you develop is always for users and if your Web site is not useful to users, it will never be used. In order for your Web site to be successful, users must visit the site to find information or accomplish tasks. No matter what objectives you have set for your Web site, it must carefully balance the needs of users and the needs of your organization. If users don't find your Web site helpful, they will not use it, which will, in turn, prevent you from meeting your organization's objectives.

From the business side, you can lower operating and redevelopment costs by developing a product, such as a Web site, correctly the first time around. (From Usability.gov)

UxD Methodology


Analyze your user need and business demand Design blueprint for your product Implementation & Support while development
  • Meet with key stakeholders to set vision
  • Develop usability goals and objectives
  • Conduct field studies
  • Look at competitive products
  • Create user profiles
  • Develop a task analysis
  • Document user scenarios
  • Brainstorm design concepts and metaphors
  • Develop screen flow and navigation model
  • Do walkthroughs of design concepts
  • Begin design with paper and pencil
  • Create low-fidelity prototypes
  • Conduct usability testing on prototypes
  • Create high-fidelity detailed design
  • Do usability testing again
  • Document standards and guidelines
  • Create a UI design specification
  • Use surveys to get user feedback
  • Check objectives using usability testing
  • Provide style implementation support to dev team
  • UI testing for style consistency and defect fixing

Core Competencies

  • User Experience Design
  • Information Architecture
  • Graphics / Visual Arts
  • Mobile User Experience
  • Search Engine Optimization
  • e-Learning
  • W3C Validation & Compliance
  • E-commerce and Online Retailing
  • Content Management Systems
  • Reach Internet Application (RIA)

Tools and Technologies

  • Asp.Net. C#.Net
  • SilverLight 3
  • Expression Bend 3
  • Share Point Designer 2007
  • JS (JQuery, script.aculo.us, MooTools)
  • XHTML / CSS / XSLT / XAML
  • Ajax UI (YUI, JQuery, Infragistics, ExtJS)
  • Photoshop CS3
  • Dreamweaver CS3
  • Flash CS3
  • Flex CS3