The E-commerce Industry

The advent of the Internet and its easy accessibility on smartphones, has opened the doors for a new economic ecosystem – The E-commerce Marketplace – and ecommerce websites have become the virtual main street of the world. Today, e-commerce has grown into a huge world-wide industry with consumer-driven (B2C) as well as business-to-business (B2B) online transactions impacting industries ranging from travel services to consumer electronics, apparel, foods, books, media distribution, sports & fitness.

Today consumers and even business decision makers have started using these digital channels for searching & researching about products before they make a purchase, it is becoming more important for business owners to not just invest in building an online business but also in creating a strong online presence to reach out and make a mark. To stand out in an increasingly competitive online marketplace, your business needs a powerful yet easy to manage platform that is designed to help you connect with users online, enhance your brand value and build an ever increasing user base that translates to more sales.

The Digital Group’s E-commerce Services Helps You Optimize Sales & Streamline Web Operations

We vouch for a customized approach to ecommerce solutions, for we believe every business is unique with its own set of requirements and goals. While our company offers design, development, support, hosting and mentoring of your website, we will also integrate this into the critical back office processes, creating a seamless transactional and customer service environment. There's more to our service than simply creating store that looks good. So, we aim to not only understand your requirements but also your prospective customers; and we invest time in learning about the details that matter, which makes us better equipped to design solutions that work.

Here’s How We Can Help You

  • Design a workable e-commerce strategy that is tailormade for your brand.
  • Create compelling and engaging interfaces that appeal to your audience and contribute towards a higher conversion rate.
  • Build a best-in-class ecommerce website that maximizes the core features and functionality and meets your ecommerce objectives.
  • Promote the website via marketing and online advertising, and manage reporting, analytics and conversion optimization.
  • Provide seamless integration of Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) and accounting systems.
  • Design an e-commerce website or mobile application with functional design to cater to mobile users.
  • Provide Search Engine Marketing (SEM) and display advertising, Search Engine Optimization (SEO), and Google analytics reporting, along with social media integration and measurement services.
  • Provide strategic planning and measuring solutions for traffic and conversion funnels.
  • Design effective optimization solutions for page rankings, meta content, AdWords/keywords, pay per click (PPC), site usability, basket abandonment and page load speed.
  • Design effective techniques for promotion to existing members via Electronic Direct Marketing (EDM) campaigns.
  • Assure a slim, robust, cost effective, easy-to-operate and easily maintained system.

Our Capabilities in the Ecommerce Domain

  • Ecommerce Web Development.
  • Hosting requirements and implementationMagento Ecommerce.
  • 3rd Party API Integration.
  • Usability Engineering Services.
  • Database configuration.
  • Amazon Web Services Integration.
  • Production Support & Maintenance.
  • Creative graphic design.
  • Payment interface Integration.
  • Software customization.
  • SEO & SEM.
  • Marketing Evaluation.


To find out more about our services for the Ecommerce industry, please contact us today. You can also send us your project specifications at info@thedigitalgroup.com.